22
THE DAVEY BULLETIN
|
March/April 2020
STEWARDSHIP
DAVEY FEATURED IN 'DEAD TALKS'
Jim Zwack, vice president and general manager of the Davey Institute,
presented at the International Cemetery, Cremation, and Funeral Association's
(ICCFA) 2020 DEAD Talks Sales Conference. His presentation entitled "Closing:
Or Is It Really Opening?" discussed how a salesperson can effectively close
a deal, without making the client feel like they are "being sold," and ultimately
create long lasting relationships.
The main idea of the presentation was that effective salespeople are active
listeners who match their services to the needs of the client. Both parties
reach a decision that creates trust, connectivity and the opening of a relationship.
If the closing of a deal is handled the right way it could lead to repeat business,
referrals, positive reviews or becoming a trusted advisor.
Jim Zwack explained to DEAD Talks
attendees some ways to know if you're being
sold are that the conversation is more about
their items than your needs, all your issues
can be solved by their same solution or it feels
like a cliché closing technique being used.
Davey sponsored the Cultivate Wonder fundraising
breakfast hosted by the Balboa Park Conservancy in
San Diego, California. The park conservancy used the
money raised at the breakfast to support its mission,
which is "to provide expertise, advocacy and resources to
envision, enhance and sustain Balboa Park for all visitors."
Three Davey employees attended the breakfast; Daniel
Kump, district manager, and Ian Campbell, assistant
district manager, from the San Diego Residential/Commercial
office, and Michael Bova, area manager, Davey Resource
Group (DRG).
Balboa Park is a 1,200-acre park in downtown San Diego. DRG
completed a tree inventory for the park in 2018. It was the site
of the 2019 North American Tree Climbing Competition (NATCC),
for which Davey was the Masters' Challenge sponsor.
Tom Anderson, assistant district manager, Buffalo office,
spoke to the Orchard Park Garden Club about several topics
including local invasive species, soil care best practices,
proper mulching and planting techniques, and the benefits
of trees in an urban environment.
"As a service business, to be successful, we must educate
and be visible and involved in the communities we work in,"
Anderson said. "Presentations like this allow us to stress
that if we care for our trees and landscapes properly, we
will be able to enjoy the benefits of them."
An urban tree in Buffalo, New York.
EDUCATING ABOUT
URBAN TREES
BALBOA PARK DONATIONS
