17
March/April 2019
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THE DAVEY BULLETIN
SAVING A DOGWOOD FROM DEMISE
Providing an excellent client experience is part of the
mission of the Davey Company, and that's why when
others may fail Davey arborists can often step in and
help chart a path to success.
Jane Parks-McKay and Tim McKay had watched with
concern as their beloved Western Dogwood tree gradually
declined. Yet they were hopeful. It had been in decline once
before in its life, and a master arborist had saved the tree
from an early end. But recently, a new tree care service
who had been referred to them struggled to maintain
the tree's health.
"That service didn't seem to know what it was doing and
basically flooded the poor Dogwood tree," Jane said.
This tree carried special sentimental value, as it reminded
Jane of her parents — her father had passed away six
years ago.
Thankfully, the McKays contacted Travis Evans, district
manager of Davey's Santa Cruz office. He'd once given
them an estimate for pruning and they still had his
contact information.
Evans inspected the tree and immediately started
making recommendations.
The tree's entire canopy had turned brown and wilted
from over-watering, Evans said. Ironically, in California
many people – some arborists included – often think the
drought-parched landscape means trees always need
more water. But that wasn't the case for this tree.
"It was definitely on its way to meeting its demise if we
didn't intervene," he said.
So, Evans created a custom watering regimen for the tree,
and within a few months it was back to looking like its
vigorous self.
The McKays were thrilled.
"Not only is he customer-centric and one of the friendliest
people around, but he brought our Dogwood back to life,"
Jane said. "We love being Davey Tree customers. We tell
everyone to go to you."
For Evans, he's enjoyed seeing how happy the McKays
are knowing their tree will be well cared for. But for him,
it's just another day in the office.
"It's great that we were able to save their tree and the
client was happy," he said. "That's ultimately what we
do and how we build these relationships."
Jane Parks-McKay and Tim McKay sought Davey's help with their
beloved dogwood tree.
